Illustrator and Pattern Designer
Inspired by her surroundings much of Apoorva's work takes shape after the careful selection of a colour palette, this decision defines the whole atmosphere of her design. Once the colour palette is chosen, Apoorva studies the flowers, foliage and animals she finds in her everyday life; observing new blooms in her garden, at the beach, at the side of the road or at the river
Apoorva draws these observations in a sketch book she constantly carries with her. Through this process, Apoorva wishes to create pieces of art that connect with people and remind them of the rich diversity of nature (which we too often forget to appreciate).